Online monitoring remains the most important part of online reputation management. ICMediaDirect explains that optimizing SEO while staying abreast of brand mentions and online reviews, while maximizing the positive impact that social media accounts can have are the key parts of any strategic image plan. As noted by Richard Lorezen in “The Impact of Online Reputation on Your Company’s Success,” about 70 percent of all consumers will consult the internet before making a purchase. Lorezen goes in-depth: “more than half of consumers use the internet to learn about a brick-and-mortar store or company before they do business with someone.”
Month: November 2017
Developing their reputation that now spans two decades, ICMediaDirect has built on its standing as an industry leader in public relations and image management by devoting resources to the latest digital technology and social media trends that affect the image of companies and individuals. As companies now see unprecedented challenges in protecting their online reputations, ICMediaDirect confirms a positive message is driven online and across social media platforms. To view your personal or company’s Online Reputation Report, head to the ICMediaDirect homepage, http://www.icmediadirect.com
Brand reputation management should be a vital part of a firm’s marketing strategy due to the sizeable impact negative reviews have on previous marketing efforts. When potential consumers go online to discover more about an organization or item, finding bad reviews very often pushes them to a competitor. When no such information is available from legitimate consumers, consumers are averse to risks and don’t complete their transactions. “Bad feedback shouldn’t go undetected, as it can allow brands to discover more about their imperfections and increase the quality of their everyday operations,” claims a spokesperson for ICMediaDirect.
Leading public relations and reputation management company, ICMediaDirect covers the importance of building a successful online brand for both brands and individuals. Online reputation management is increasingly vital in the 21st Century as more businesses realize the importance of focusing on their digital footprint. Staying ahead of the competition is challenging, especially with the quick pace at which technology moves – and the need for businesses to keep up. View your Online Reputation Report free by visiting http://www.icmediadirect.com.
ICMediaDirect, the DC-based Reputation Management and PR agency based out of the New York City and Washington, stresses the weightage of online reputation for high profile businesses and individuals. The competent team of reputation consultants have been providing brand repair services and enriching the online status of powerful individuals and Fortune 500 firms. This year, ICMediaDirect has received the New York Excellence Award from the Small Business Institute for Excellence in Commerce (SBIEC) for the third time in a row as a result of showing strong business ethics and corporate values. Check your Online Reputation Report now, by visiting http://www.icmediadirect.com