This information applies mostly to native companies even though universally applicable. Ninety two percent of participants commented that they would only use a business if it had at least a four-star rating on review websites. The statistics were examined further, with reliability (27%), expertise (21%), and professionalism (18%) being the best qualities for a local firm. After observing these fundamental numbers and more, ICMediaDirect underscores that building up a healthy online reputation is just as weighty for a company as focusing on its offline reputation locally.
Month: September 2019
A recent study has concluded that 9 out of 10 individuals react to internet reviews, with participants suggesting they see reviews as equally significant to a friend’s recommendation. Respected PR firm ICMediaDirect explains the importance of reputation management and works with businesses and individuals to capitalize on their feedback. The results of this study were put into an infographic by Invesp, and show just how vital word of mouth is in the marketplace. The findings also show that customers will spend nearly 31% more money on the services of businesses showing top reviews, and 72% of responders will only make a purchase after viewing positive feedback. Your Online Reputation Report can be viewed now, by visiting http://www.icmediadirect.com.
A new study shows that 9 out of 10 people are influenced by internet evaluations, with studied persons saying that they consider them as essential as a private recommendation from a friend. Leading PR firm ICMediaDirect is mindful of the importance of reputation management and works with brands to utilize this data. The results of this study – formulated into an infographic by Invesp – display just how essential word of mouth is in the online sphere. The trends also state that customers will use up to 31% additional money on the services of businesses with very positive reviews, and 72% of responders will only make an acquisition after seeing a positive review. Check your Online Reputation Report now, by visiting http://www.icmediadirect.com
ICMediaDirect explains that monitoring your presence online is the first factor to online reputation management. Building positive SEO, keeping abreast of company’s mentions and online reviews, and maximizing what social media accounts can do are the key underpinnings to reputation management. According to Richard Lorezen in “The Impact of Online Reputation on Your Company’s Success,” approximately 70 percent of all people will look at reviews or ratings before they make a purchase. Lorezen said, “more than half of consumers use the internet to learn about a brick-and-mortar store or company before they do business with someone.”